Commercial

Nordvale Outerwear — “Cold Front”

A sixty-second winter campaign spot shot over three days on location in the Eastern Sierra.

“Cold Front” is a sixty-second campaign film for outerwear brand Nordvale, shot over three days on location in the Eastern Sierra in temperatures that occasionally grounded the camera department’s own gear. Loupe supplied full cinematography and post services, including a cold-weather camera package rated for the shoot’s conditions.

The color grade favors a cool, blue-grey base that reads as genuinely cold rather than stylized, with a single warm accent reserved for the product’s interior lining shots — the only warm color permitted anywhere in the edit.

Credits

Director
Mara Voss
Director of Photography
Theo Bramwell
Colorist
Priya Sathe
Editor
Jonah Kestrel
Gaffer
Dana Whitcross
Executive Producer
Ilsa Bergqvist
In the Suite

Before / After

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Camera Raw Graded
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A cold blue-grey base grade with warmth strictly reserved for interior-lining product shots — every exterior stays deliberately cold, no exceptions.

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